1. finally; in the end.

“the largest firms may ultimately become unstoppable”
eventually, in the end, in the long run, at length, finally, sooner or later, in time, in the fullness of time, after some time, in the final analysis, when all is said and done, one day, some day, sometime, at last, at long last.

  • at the most basic level.

“ultimately he has only himself to blame”
fundamentally, basically, primarily, essentially, at heart, deep down
“he gave two ultimately contradictory reasons”

Food for thought

30,000 man-made chemicals are being traded in the EU and many are used in consumer products. Only a small percentage of these chemicals have been adequately tested for safety. Individually, each chemical may be harmless in a minute quantity, but there are big concerns about the combined effects of the chemical cocktail we are awash with.

According to the CHEM Trust*, some of these chemicals are persistent and able to bio-accumulate in living organisms including humans. When they build up in the human body, they can cause serious health problems, long-term illnesses and cancer; they are passed down the generations, from mother to offspring in the womb and through breast milk. These chemicals need to be replaced with safer substitutes – this would significantly benefit our health and our environment.

Environmental organisations have been campaigning for years to stop the use of toxic chemicals in consumer products.  Even with regulations like REACH** (2007 and 2011), it will take time to completely phase out the dangerous chemicals used in consumer products. In fact, the chemical industry weakened REACH so much that they can still use highly suspect chemicals even if a safer alternative exists.


We the people can help: We hold a great power as consumers. By choosing eco-friendly products and services we can positively influence entire industries, empower others to make healthier choices and help to sustain good health and healthy environment.


Ultimately Eco Cleaning Ltd is aiming to raise awareness about chemicals and promote healthier solutions for cleaning and living, through offering a professional healthy, ethical and green cleaning services and supplying the best cleaning products available.

*Facts provided by CHEM Trust – CHEM Trust’s only vested interest is to protect humans and wildlife from the threat of harmful man-made chemicals.. It is uniquely placed in the UK to address the chemicals and health issue and to fills an important niche vacated by WWF, Greenpeace (UK), and Friends of the Earth (England and Wales). 

CHEM Trust is financially supported by WWF-UK, Greenpeace Environmental Trust (GET), the Esmee Fairbairn Foundation and other charitable trusts.

**Registration, Evaluation and Authorisation of Chemicals (REACH) is an EU legislation, which came into force in June 2007 to demand hazardous chemicals in consumer products to be substituted with safer alternatives. The aim of REACH is to improve the protection of human health and the environment through the better and earlier identification of the intrinsic properties of chemical substances.